People in the office talk about Disney like it's the fountain of youth. They talk about how great it is. I laugh. Disney? A company must deliver a brand emotion to improve customer experience.
I invest in small businesses and am the CEO of Skylink Group.
As an eight-figure small business owner, I’ve learned many lessons over the years, both good and bad!
This is why I want to help you improve your performance, profit, and potential without sacrificing what’s most important.
Join me, and GET OPTIMIZED!
-Nate Anglin
All in Business
People in the office talk about Disney like it's the fountain of youth. They talk about how great it is. I laugh. Disney? A company must deliver a brand emotion to improve customer experience.
The customer experience journey starts at first contact. What you do hear, changes the relationship you have with your client forever.
Companies are making hard decisions to survive. They're taking a near term approach, so they don't go bankrupt. Surviving is on all business executives' top list. How one company survives may cause another to close its doors. It's never an all or nothing approach to survival…besides; cash is king.
Business is risky. Life is a series of failures and wins. You plan, prepare for obstacles, and execute. Business is a world in which contingency planning is critical.
There are three fundamental questions you must ask every day in your career if you want to grow. If you're asking yourself these questions, you're likely an A-player on your team. If not, you're a C-player, and your future is stagnant.
Most of the world is under threat. In the industry, I operate my company, aerospace; there's daily news of the sector contracting. We're seeing airlines all over the world "park" their aircraft and reduce flights up to 98%. It's contraction on a massive scale.
What were your victories over the last 90 days I asked? I followed up my question saying, "since it's the end of the year, sprinkle in your yearly victories as well." As the CEO and leader of our sales team, I got emotional when I heard the team talk.
My youngest son walks in my home office, grabs the Apple keyboard, and runs out with it. I chase him, blurting out, “you break my only keyboard…” I couldn’t finish the threat, because I didn’t have one. My oldest walks in and says, “Dad, do you have to work?” “Dad, do you want to watch T.V. with me?” “Dad…” Or both my sons blast through the office door since I forgot to lock it, or when I do lock it, they bang on it until I answer them.
Here are three B2B marketing strategies to help get your ideal clients engaged with your company, and warmed up for future opportunities.
A WOW experience develops trust.
There's a saying that everyone hates being sold to, but everyone loves buying.
The problem with being sold too — it's often with selfish intent. There's no value exchange.